THE BOOK BY VISHAL SAKLANI

Beyond the Counter

Your business can reach further than your storefront. A practical introduction to the mindset, brand-building decisions and digital systems behind taking an established product business online.

Beyond the Counter by Vishal Saklani book cover

FOR BUSINESS OWNERS READY TO THINK BIGGER

For the business owner who knows there is more possible.

You understand your products. You know what it takes to run a business. But reaching customers online can feel like a different discipline—with unfamiliar tools, conflicting advice and too many disconnected decisions.

Beyond the Counter brings those decisions into a clearer conversation: how to build a recognisable brand, earn customer trust and approach online growth with structure.

IDEAS TO TAKE INTO YOUR BUSINESS

A wider market starts with a different way of thinking.

01

Think beyond local demand

Understand the shift from depending on nearby customers to building a business people can discover online.

02

Connect brand and sales

Explore why positioning, customer trust and the buying journey need to work together.

03

Build with systems

Consider how digital tools and repeatable processes can support a more organised business.

ABOUT THIS EDITION

A practical guide you can return to.

Published as Beyond the Counter: Offline Business Owners Handbook to Build Online Empires, by Vishal Saklani.

358 pages

An English-language guide to approaching an offline product business’s digital growth.

Astitva Prakashan

Order through the publisher’s website for current pricing, availability and delivery information.

ISBN 9789358386141

Use this identifier to confirm the book and edition when ordering.

MEET THE AUTHOR

Written from the perspective of a business owner.

Vishal Saklani is the founder of Meri Digital Pehchan, a Clothing & Jewellery Brand Growth Mentor and a TEDx speaker. His own experience of moving beyond an offline market informs his approach to helping business owners make clearer decisions online.

Vishal Saklani presenting Beyond the Counter

Vishal Saklani

Founder, Meri Digital Pehchan · Author · TEDx Speaker

FROM READING TO DOING

A useful place to begin. A practical reason to keep going.

Read it to clarify your direction. Then explore the Online Sales Engine to connect those ideas to the next stage of your clothing or jewellery business.

YOUR NEXT STEP

Take your next idea beyond the counter.

Order through the publisher. Current pricing, availability and delivery details are shown on its website.

A FEW USEFUL ANSWERS

Start with clarity.

Who is Beyond the Counter for?

It is written for established offline product business owners who want a clearer understanding of branding, digital systems and online growth. Clothing and jewellery owners are central to Vishal’s current work.

Where can I buy the book?

Use the publisher link on this page to order from Astitva Prakashan. Check the publisher’s current price, availability, delivery information and purchase terms before ordering.

What language and format is the listed edition?

The publisher lists the book in English, with 358 pages and ISBN 9789358386141. This page links to the publisher’s physical-book listing.

Is the book the same as the Digital CEO Program?

No. The book is a separate publication. The Digital CEO Program is a guided business-growth program delivered through Meri Digital Pehchan, with its own enrolment terms and inclusions.

The published edition

Beyond the Counter: Offline Business Owners Handbook to Build Online Empires — by Vishal Saklani.

Publisher: Astitva Prakashan · ISBN: 9789358386141 · Language: English · 358 pages. View the publisher’s edition listing.

This is the formal title listed for the ISBN above. Clothing and jewellery brand growth describes the book’s relevance to readers here; it is not a different edition title.